Instagram followers: turn them into buyers

December 12th, 2016
Instagram followers: turn them into buyers

From being an emerging app that allows sharing photos of puppies in vintage-themed filters, Instagram has transformed into a marketing tool that savvy businesses ought to have. The photo-sharing giant now has more than 500 million users, making it an ideal online marketplace.

Untapped social media options

November 7th, 2016
Untapped social media options

The use of social media for marketing is practically inescapable at this point. And for good reason: companies gain access to increased visibility, more sales opportunities, and more opportunities to define their brand. But why limit your business to a few of the most well known options? The internet is full of useful social media platforms, and we want to let you know some of our favorites.

Facebook at Work boosts communication

October 10th, 2016
Facebook at Work boosts communication

Facebook has been used by people to connect and share information for a long time. However, until now Facebook struggled to break into the world of business. The good news is that starting today, the launch of Facebook at Work will make it possible to incorporate social media into your company’s workflow.

Enhance networking with LinkedIn Alumni

September 15th, 2016
Enhance networking with LinkedIn Alumni

Aside from having an up-to-date LinkedIn profile, there seems to be more waiting around than getting job interviews or receiving promotions. Why so? You’ve given all the relevant information needed to land a job, or to convince your boss that it’s time for you to step up the corporate ladder — but what else is missing? Your network.

Twitter reveals new SMB dashboard app

August 29th, 2016
Twitter reveals new SMB dashboard app

It can be argued what the most important invention of the last 100 years has been, but many would agree that the computer has to be among the top. These complex machines helped usher in the information age. Unfortunately, they come with a downside: Destructive malware such as viruses have become a major problem for businesses because viruses have been built up to such mythical proportions that many users simply don’t know fact from fiction.

6 tips for improving your SMB’s Facebook page

August 8th, 2016

2016August8_SocialMedia_BConsidering the most recent stats of Facebook’s daily usage — an astounding 1 billion daily mobile users, to be exact — it’s time to take another look at your company’s page. Even if you’re actively managing your page, changes and updates are so frequent at the social media colossus that there’s likely a feature or opportunity you’ve missed.

So what’s new in SEO and social media?

July 11th, 2016

2016July11_SocialMedia_BIn a day and age of constantly evolving internet technology, it’s our job to keep an ear to the ground at all times, because you just never know when something new might be making noise on the web. One area in particular where you hear constant clamoring is with SEO and Social Media methods, and today we’re looking at 5 of the most important trends impacting businesses.

Tools for online reputation marketing

June 21st, 2016

2016June21_SocialMedia_BYou can easily measure any celebrity’s success by one thing: their reputation. Celebs with questionable track records tend to star in less movies and make less money. This same notion can be applied to your company. By investing in the creation of a well-liked and interactive online reputation, the chances of skyrocketing towards success is a mere hop, skip and a jump away.

How to promote your SMB on Facebook for free

June 1st, 2016

2016June1_Facebook_BMost small and medium sized businesses have a tight marketing budget – especially when it comes to social media. So if you’re looking to get noticed on Facebook, you may be reluctant to spend cash on an ad campaign. Luckily for you, there are several ways you can market your business on Facebook that won’t cost a dime.